Is ICO Crytocurrency Right for Your Start-Up or Business?

cryptocurrencyIf you’re active on the internet, watch television or occasional read a newspaper then you know that cryptocurrency has gained mainstream popularity. What once was thought to be something started on the internet that would eventually fade has become an active and steadily growing currency. Major companies like Kodak and smaller start-ups are using ICO (Initial Coin Offering) to draw in new investors and clients.

Whether you’re a new company or an established one that is looking for a new round of funding would it be beneficial to consider an ICO strategy?

For start-ups, the development of infrastructure is strongly based in the credentials of ICO token creation, ICO distribution and ICO platform hosting.

For established companies starting over with the ICO is essentially comprised of token launch, ICO marketing and ICO community building.

The best ICO campaign is taking a bit of research and understanding which is what I did for you in this article. I’m incredibly interested in cryptocurrency and feel like it’s a world that I’m not too familiar with as I read article after article to become more knowledgeable.  I hope it’s helpful and please feel free to comment with suggestions and thoughts.

What is an ICO?

ICO or Initial Coin Offering plays a dominant role in ensuring the right pathway for the ICO cryptocurrency development. An all-inclusive and ethical development structure for an ICO is one of the most important aspects of a successful campaign.

cryptocurrency

What does that mean?

It’s basically crowdfunding. A different form of a Kickstarter or a more traditional Venture Capitalist round where you’re seeking investors but, you have more control. A Kickstarter requires you to raise the funds completely. Venture Capitalists requires presentations, meetings, and follow-ups in hopes of investors. An ICO gives you the advantage of control. You offer your companies cryptocurrency (tokens) in exchange for cash.

Where Do I Start? AKA How to ICO.

You should research and find a company that is experienced in create completing ICO cryptocurrency with full development and execution.

You need to find a company that is going to assist with:

  1. ICO Token launch and Development – token design implementation, the fundamentals of the token launch and development phase
  2. ICO Marketing – Marketing is key for any business.
  3. ICO Community Build-up – community building is the final phase of the entire ICO development cycle. Audience engagement is a key element of community build-up.

This is all very new to me but, it’s gaining more momentum and I have a lot of readers and friends that are entrepreneurs. I hope this is helpful. Do you think that an ICO is something you would use to launch your start-up?